Tom Fishburne

The best marketing doesn’t feel like marketing.

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Abraham Lincoln

Give me six hours to chop down a tree and I will spend the first four sharpening the axe.

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Albert Einstein

Insanity is doing the same thing over and over and expecting different results.

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Expert

14

Years
Experience

Our Experts

Are you starting a business? in 2024?

Charmaine is experienced Digital Marketing Consultant with WSQ ACTA Certification and works with the following clients and institutions:
• Schneider Electric (2021, 2023)
• Mitsubitshi Heavy Industries (2023)
• Singapore University of Technology and Design (SUTD), (2020-2022)
• Institute for Adult Learning, Jan 2020 - Present
• Singapore Business Federation, August 2021 - Present
• Affiliate Faculty | Adjunct Trainer, August 2024 - Present
• AB Maximus (SGX Supported Program, IBF Funded for Remisiers), July 2024 - Present
• Expert Speaker at Squared Online (program co-developed with Google) @Avado, June 2021 - May 2022
• Business & Marketing Mentor: Temasek Polytechnic (LaunchPad), Ngee Ann Polytechnic (Sandbox), and SUTD Venture Building Program (2020 - 2022), and NUS Msc in Venture Creation Programs (Dec 2021 - May 2022)

Instructor Image

Hi, I'm Charmaine Lee

LET’S CHAT! :)
Instructor Image

Expert

14

Years
Experience

Our Experts

Are you starting a business? in 2024?

Charmaine is experienced Digital Marketing Consultant with WSQ ACTA Certification and works with the following clients and institutions:
• Schneider Electric (2021, 2023)
• Mitsubitshi Heavy Industries (2023)
• Singapore University of Technology and Design (SUTD), (2020-2022)
• Institute for Adult Learning, Jan 2020 - Present
• Singapore Business Federation, August 2021 - Present
• Affiliate Faculty | Adjunct Trainer, August 2024 - Present
• AB Maximus (SGX Supported Program, IBF Funded for Remisiers), July 2024 - Present
• Expert Speaker at Squared Online (program co-developed with Google) @Avado, June 2021 - May 2022
• Business & Marketing Mentor: Temasek Polytechnic (LaunchPad), Ngee Ann Polytechnic (Sandbox), and SUTD Venture Building Program (2020 - 2022), and NUS Msc in Venture Creation Programs (Dec 2021 - May 2022)

Instructor Image

Hi, I'm Charmaine Lee

LET’S CHAT! :)

Clients

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Courses

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Happy Learners

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Our Featured Services for SMEs

Social Media Strategy

Social Media Strategy

Social Media Retainer

Social Media Retainer Services for SMEs

Personal Branding

1:1 Personal Brand Coaching: For Service-Based Entrepreneurs

TikTok Coaching

TikTok 1:1 Coaching for Small Business Owners

faq

Yes, upon client's request, we are able to conduct the training at client's office venue, our office at 3 Phillip Street, #17-01 (11 pax), or external training venue partners office for class size bigger than 11 pax.

Yes, we do customized Digital Marketing Programs for our clients, we also contextualized the Digital Marketing Programs for our clients, and leverage on their existing database and data to provide them more insights of their marketing efforts. i.e., how they can improve their emails for higher open rates and higher click through rates. Typically we conduct a mini-audit of client's SEO of client's website or Social Media efforts if clients are engaging us for SEO or Social Media Marketing Training.

Yes, we do provide clients social media retainer services on social media platforms such as Instagram, LinkedIn, TikTok and Facebook. Our approach typically involves a 1-day training or 2 x 2.5 hour social media strategy session where we plan a content calendar together with our client (and their marketing team) with the aim of aligning our client's business goals with the social media marketing and advertising efforts.

Yes, we do take in WSQ Curriculum Development on a case by case basis. We have developed WSQ level 4 and IBF-Funded Programs before.

Testimonials

Featured Testimonials From Clients & Learners

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Jiarong Xie

Founder of Crafty Crafty

It would be my pleasure to recommend Ms. Charmaine's digital boot camp to anyone interested. This course covers all the skills and theories required for digital marketing, systematically and holistically. It combines theory and application in a balanced way, which I would describe as the 'applied science of marketing'. With this course, a start-up owner like me can apply the knowledge immediately and effectively to my business. Due to its high practical value, I greatly enjoyed this course.

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Max Tay

1BIGTeam International Pte Ltd

Ms Charmaine Lee is definitely one of the best trainers in Singapore when comes to digital marketing. I have seen many trainers but very few can train like she does. She’s patient, helpful and explains very carefully to make sure we understand what she is training. Simply amazing! Thank you for training us on digital marketing!!!

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Nicky Ong

Co-founder @ Talula Hill Farmer's Box

Charmaine gave a workshop on Digital Marketing as part of the SUTD's venture building program. Her digital marketing lessons were rich yet condensed. Outside of the class, she personally gave me many pieces of advice that were instrumental in helping me improve on my MVP. I highly recommend her because of her experience as well as the genuine truth that she helps to shed on marketing and business as well.

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Adeline Tan

Digital Sales & Affinity Enablement @ HSBC LIFE Singapore

Just attended her lesson on Digital Marketing as part of the SUTD's venture building program. It was insightful and had many useful tips for us to start our digital marketing journey. Highly recommend you to take a look at her YouTube channels as a starting point.

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Parveen Sandhu

Surge Consulting Pte. Ltd

It's not everyday that we encounter a subject matter expert who can also share skills in an engaging and systematic way, with patience and generosity to boot! I attended a digital marketing workshop by Charmaine and learnt lots about the subject. The hands-on session had me dive deep into designing my own digital marketing initiatives. Looking forward to attending the next one when I get the chance. Thanks Charmaine! 🌺

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Poi Shan Lai

Institute for Adult Learning (IAL)

I worked with Charmaine on the IAL e-newsletter sharing best practices on going offline to online and found it a great experience. Charmaine is very professional with a strong eye for visual design and provided good tips for us on how to attract more viewership.

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Wee Chee Lee

Institute for Adult Learning (IAL)

Charmaine helped Institute for Adult Learning to lay out the 7 issues of Moving Offline to Online Rapidly (MOTOR) issues in a user-friendly, expedient and thoughtful manner. Great experience working with her!

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