Video Marketing for Small Businesses

Social Media Video Marketing Design and Digital Agency Singapore

Hey there! Ever wondered, if a picture is worth a thousand words, wouldn't a video be worth a million words?!

Here's some video statistics that might shock you from what digital marketing experts are saying about video marketing, some statistics are in the video below as well.

People are watching more videos

  • YouTube is the second most trafficked site, after Google. (Alexa, 2018)
  • Online video viewing continues to gain momentum. Globally, people who watch online video spend an average of six hours, 45 minutes per week watching various types of content. Viewing time has grown by one hour in the last year and almost two and a half hours since 2016. (Limelight, 2018)

The Internet will be dominated by video

  • Global internet traffic from videos will make up 82% of all consumer internet traffic by 2022. (Cisco, 2018)
  • Live Internet video will account for 17% of Internet video traffic by 2022. Live video will grow 15-fold from 2017 to 2022. (Cisco, 2018)

> People are willing to share videos

  • Facebook videos receive 135% more organic reach on average than a Facebook photo. (Socialbakers, 2015)
  • Nearly half of all consumers have shared a company video on their own social media profile. (Animoto, 2015)
  • Social video generates 1200% more shares than text and images combined. (Brightcove, 2016)
  • 54% of senior executives share work-related videos with colleagues at least weekly, and almost as many receive work-related from colleagues. (Forbes, 2010)
  • If you create video content that your specific audience enjoys, 83% of consumers would consider sharing it with their friends. (Wyzowl, 2018)

Statistics adapted from

3 reasons why you should do Video Marketing in Singapore

1. As a brand or company, you will be able to get more engagements and conversions with videos.

It is easier to advertise to your customers with videos as most consumers consume video content via Social Media: YouTube, Facebook, Instagram & more!

2. Videos make what we're trying to communicate easier to understand.

As the saying goes, a picture paints a thousand words. Well, as a design agency, we definitely agree on that. If that is so, wouldn't it be true a video communicates millions?

We have a simple illustration below about our website portfolios. Have a look, and ask yourself were you more drawn and engaged with our Website Portfolio Animated video, or our beautifully designed graphic showcasing some of our website portfolios.

3. Customers prefer videos

  • 59% of executives would rather watch videos than read texts. (Forbes, 2010)
  • Before reading any text, 60% of site visitors will watch a video if available. (Diode Digital, 2013)
  • Four times as many consumers would rather watch a video about a product than read about it. (Animoto, 2015)
  • One-quarter of consumers lose interest in a company if it doesn’t use video. (Animoto, 2015)

Read the full blog posts on Video Marketing Statistics for 2019

Here's a video we created with KINTETIC TYPOGRAPHY to explain why businesses should not ignore INSTAGRAM as a social media platform for business growth.

As a business, you would want to communicate to others the value you provide as a business, your beliefs, and why customers should choose you! That's one of the reasons why we actively create videos for our own agency, explaining and sharing with others, why they should learn digital marketing with Sky Digital Agency. :)

What do you think of the videos so far? Are they more engaging than words and pictures?

Here's another video we created to share with our clients our website portfolios.
What do you think? Which do you prefer?
Which impressed and engaged you more? Graphics or Videos? 

Was it good? Beautifully designed, Professional and Engaging?

Well, you too can have various videos created to help you and your business generate more brand awareness, help customers consider & decide to purchase with you, and ultimately grow your sales!

Many of our clients get confused with what a brand and logo is, so we took upon ourselves to design and animate a video to explain about "What is branding in the past and now?". Watch & Enjoy the video, let us know what you think!

You could get a professional KINETIC TYPOGRAPHY video from $800 SGD to $1,250 SGD dependent on the duration and length of the video.

For more animations like our "BRANDING" and "INTEGRATED DIGITAL MARKETING STRATEGY VIDEO" above, will cost somewhere from $1,700 SGD to $2,550 SGD.

If you would like to kickstart a video marketing strategy for your business, speak with us today!

Email Sky Digital Agency at to find out how we can help you create videos that will draw customers to your brand and business. Leverage on the higher organic reach of videos on Facebook and Instagram for your business.

Get started on videos now >>>

Step by Step Guide: How to BOOST a Post on Facebook Business Pages.

Learn Insider Settings we share with our participants during our courses! New Ebook, Published 5 July 2019!

Download Facebook Guide Ebook >

How can we help?

We are really excited about new projects and helping our clients build better online presence.
Do share are much details as you can about your projects, and our consultants will be in touch with you within 1 to 2 working days!