Social Media Marketing Strategy & Retainer Services

Social Media Marketing Retainer Services Singapore Social Media Agency

Social media has become a part of everyone’s lives. Facebook, Instagram, YouTube, LinkedIn, and more have become our source of content go-to for leisure, work and business opportunities.

These different social media tools have also became an essential platform that businesses use to generate brand awareness and sales to grow their business. Before we dive further into Social Media Marketing below, let's explore "What is Personal Branding?", as Charmaine (Founder & Creative Director at Sky Digital Agency) addresses in the video below.

Social media has also become the go-to for consumers to decide on whether they will purchase with the brand or not. Social Media platforms like Facebook, Instagram, YouTube and LinkedIn has disrupted marketing and advertising, but the celebrated fact about these different Social Media platforms by millions of business owners is that Social Media Marketing has made it affordable for small businesses to GROW their brand positioning and business quickly with small budgets of $300 to $400 a month.

However, you need to understand each Social Media platform's mechanics, and use them the right way.

You're at the right place! We do not only help our clients with retainer, but we offer a 1-day complimentary training (for max. 2 pax) on the Social Media Retainer Sky Digital Agency has been engaged for, i.e. Facebook, Instagram or LinkedIn.

Here's an infographic about S.M.A.R.T goals that we share with our course participants and clients, to help them understand about Goals & Strategy on Social Media be it Instagram or Facebook.

The second thing we will need to identify together is whether Facebook or Instagram will work better for your business. If you're wondering the benefits of Facebook Marketing, you can click on the blue button "View Profile" to read it up on our Instagram Feed.

Generally, if your target audience and majority of customers you want to attract are in the age group of 20 to 35, we recommend Instagram Marketing & Advertising.

However, if you own an online store, we will need to do both Facebook and Instagram due to the advanced Ad Settings available via the Facebook Ad Manager.

For Facebook's age range it is wider, from 25 to 44 years old, but you might need to rely on creative Facebook Video Ads to reach the target age group 25 to 35 years old who consume tons of video contents on Facebook, rather than contents on Facebook Feeds.


More Facebook Facts:
• Facebook currently has 3.04 Million users in Singapore
• An average Facebook user spends 55 mins a day on Facebook (2014 statistics by Facebook)
• Facebook is a social media platform that is able to offer Targeted Advertising based on your audience age group, demographics and interest

- Statistics above were published by Facebook in 2014

Grow your business with Sky Digital Agency!

To learn more about how you can get started with Facebook Marketing for your company, and/or brand, get in touch Sky Digital Agency's Social Media Experts at or (65) 9296 3877
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For startups and even businesses, Facebook Marketing is always a good place to start.

Why? Because, you do NOT need big marketing budgets to advertise on Facebook. We recommend $300 to $400 a month for a start as most click through costs $0.59 to $1.49 per click. If you average per click to be $1 or even $1.50, you get at least 300 to 400 clicks per month.

During the first few months we need to test and iron out the copy, offer and funnel.

We usually suggest testing with a $10 or $35 budget for the first few Ads, depending on our client's ad objectives and ROI measurements.

Here are some screenshots of results with very small advertising budgets, $10 to $35.

Facebook Ads Costing in May 2019 - Screenshot of Sky Digital Agency Ad
The real cost to Instagram Ads

Most of our clients benefit the most from attending our 1-day Social Media Classes prior to engaging us. With that, you can now do either way, you could attend our class before deciding on engaging us to grow your business with Social Media Marketing & Advertising.

Alternatively, if you engage us for a min. of 6 months, we provide 2 complimentary tickets to our 1-day Social Media Marketing BootCamp or 1-day Instagram Marketing & Advertising Course.

Do share with us about your business, and what you hope to achieve with Social Media for your business. We look forward to hear from you! Do share with us via email, SMS/What'sApp or call at (65) 9296 3877.

Although the organic reach on Facebook is declining, Paid Ad traffic is still cheap on Social Media platforms like Facebook and Instagram.


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If you have smaller budgets, less than $300 per month to spend on social media marketing, why not learn how to Do It Yourself with our 1-day SkillsFuture Credit Eligible Facebook Marketing workshops?

Why you need to learn Digital Marketing

We recommend you check out our Social Media Marketing SkillsFuture Credit Eligible Courses below:

> Social Media Marketing Bootcamp for Entrepreneurs
> Facebook Marketing & Chatbots (1.5 days)
> Instagram Marketing & Advertising for Beginners
> Personal Branding with IGTV and Instagram Videos

Social Media Marketing BootCamp for Entrepreneurs Course (Singapore)

Facebook Marketing MasterClass & ChatBots (SkillsFuture Credit Eligible Course Singapore)

Instagram Marketing & Advertising Course for Beginners (SkillsFuture Credit Eligible Singapore)

Personal Branding with IGTV and Instagram Videos Course

We look forward to hear from you!

Start Growing your Business!

Experts estimate that 80% of website traffic will be driven by VIDEOS by 2020! That's just 2 more years!

For enquiries, email

Big projects Start with Big dreams

We are really excited about new projects and ideas, so do share yours with us below, and our consultants will be in touch with you within 2 working days!.