DIGITAL MARKETING COURSES

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YouTube Marketing for Educators & Education Business

Please SMS to (65) 9296 3877 or email workshops@skycrm.asia for the latest schedules.

YouTube Video Marketing LIVE Webinar Singapore Training Agency

Course A) 1-day, YouTube Video Marketing: Grow and Optimise your YouTube Channel Course

Time: 10am to 6pm
Course Fee:
$550/pax (discounts available for 3 pax and above)

* The 1-day workshop is recommended for educators and individuals with existing Video Editing & Production Knowledge, but lack the Video & YouTube Marketing Strategy. In the 1-day workshop, we will focus on the Video Strategy, Content Ideas, Keyword Optimization for YouTube, Keyword Tagging, YouTube Cards, and other YouTube Organic Growth Strategies.

Course B) 2-day YouTube & Video Marketing Strategy, Scripting, Production & Creation of Corporate Videos Workshop
70% hands-on course, Face to Face or Live Zoom Sessions 

Time: 10am to 5pm (2 days)
Course Fee: $968/pax (Valid till 31 Dec 2020), $990/pax from 1 Jan 2021

Latest Course Schedules:
- 23 & 24 September 2020, Wed & Thur, 10am to 5pm
- 11 & 12 November 2020,Wed & Thur, 10am to 5pm
* New Course Schedules are published 2 months prior, email us for more schedules!
* Min. 4 to run the class, Zoom Logins will be provided 2~3 days prior to class)

Target Audience: Individuals who would like to learn how they can script and direct corporate videos that will help their business grow their brand awareness, authority and create corporate videos for their business.

* For Windows & Mac Users, we're introducing the video editing software clipchamp.com (FREE for Chrome Browsers)

Session 1: Definition of Video Marketing Types of Contents for Social Media Marketing Why Videos? Video Marketing Insights on Facebook & YouTube

Session 2: Why do videos work better for Small Business?
- Pros & Cons of Video Marketing Benefits of Video Marketing on Facebook
- Benefits of hosting your Corporate Videos on YouTube

Session 3: How does video help a customer get awareness, consider and decide on you?
- A typical buyer’s journey on the internet before purchase a product or service
- Map & Consult with Trainer on your buyer’s journey on the internet

Session 4: Creating Videos your customers are looking for on Social Media
- Understanding the types of videos brands can create Video Marketing & Advertising Strategy (Short vs Long Videos)
- Map your Video Marketing Funnel
- Write better video titles for greater interest and organic reach on YouTube
- Proven ways to "create videos for customers search intent" Video Marketing Research & Strategy for YouTube
- Examples of Digital Transformation & Digital Adoption in Small Business with Videos

Session 5: Script Template, Equipment & Logistics required to start creating videos
- Video creation for the purpose of brand awareness and marketing 
- Smartphone, Tripod, PowerPoint, Flip Chart, Markers and more
- Video Marketing & Strategy Checklist
- Introduction to Scripting & Filming Feedback on script, pacing your video and Q&A with trainer
- Finalize and prepare script contents and logistics required for your Video Filming
- Film your Video and get feedback from trainer

Day 2 Course Outline:

Session 6: Complete your Video Filming
- Final Video File for Post Video Production & Editing Final touches and recording of your video 2nd video shooting (if required)
- Transfer video files to laptop (phone cables might be required for Windows and Android users)

Session 7: Introduction to Video Editing with ClipChamp.com
- Trainer Demo on ClipChamp (30 min) 
- Participants Hands-on with Video Editing (120 min) 

Session 8: Exporting your Video for Upload on Facebook and/or YouTube
- Trainer Demo: Export video from ClipChamp.com (options, should you upgrade for 720p or 1080p video?)
- What does the premium ClipChamp video software give? Upload your video on Facebook and/or YouTube  

Session 9: Optimizing your videos with keywords and tagging for search-ability 
- Keywords, Description and Tagging
- Design Video Thumbnail with Canva
- Final Q&A on Video Creation, Marketing & Promotion


Social Media Video Marketing Strategy for Trainers Course in Singapore by Sky Digital Agency

Social Media Video Marketing for Trainers at Institute for Adult Learning Singapore

YouTube Marketing for Educators & Education Business

Please SMS to (65) 9296 3877 or email workshops@skycrm.asia for the latest schedules.

Here are some generous workshop reviews our participants have left us on our Facebook Page on how our workshops have helped them be a better marketer for their work, business, and startup:

You can also read even more testimonials on our workshops on our Facebook Page Review

About the Trainer

Charmaine is the Chief Digital Marketing Officer at Sky Digital Agency and Chief Learning Officer at The Good Designers.

From 2010 till date, she has worked with hundreds of Small Business Owners, and have sadly witness many small business fail due to a lack of an Integrated Social Media and Digital Marketing Strategy. 

Over the years, out of her passion to share her digital marketing knowledge, she has curated and developed developed more than 12 digital marketing curriculums for Sky Digital Agency, and more than 8 different creative design, coding, infographics design and video editing curriculums for The Good Designers.
 
Till date, she has trained more than 1,200 individuals, conducted more than 1,800 hours of training, a WSQ ACTA Certified Trainer, and an Associate Adult Educator (AAE), an Adult Education Professionalisation (AEP) offered by, and a Trainer with Institute for Adult Learning (IAL).

Charmaine makes learning interactive, practical and fun. That’s how she learn, and that’s how she shares her knowledge with others. She enjoys breaking down complex topics to help participants gain better understanding and find success in the digital marketing campaigns with FREE digital tools available in the market for Individuals, Entrepreneurs, Adult Educators, SME marketing teams and Startups to leverage on.

Passionate about training, and helping others through training, Charmaine strongly believes in paying it forward to the community will her knowledge and skill sets. Aside training the public and corporates, she also hopes to do more for the startup community, under-priviledged and youth-at-risk beneficiaries who needs mentorship and guidedance.
 
Get connected with Charmaine on LinkedIn: http://bit.ly/charmaine-linkedin

If you have a training or strategy session enquiry, do get in touch with us at workshops@skycrm.asia

 

 

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HOW TO REGISTER?

No cash required if you have sufficient SkillsFuture Credits.

Email us at skillsfuture@skycrm.asia and we will send you payment instructions on how you can pay for the course directly with your SkillsFuture Credits.

Details we will need for SkillsFuture Credit participants:
1. Name as in NRIC:
2. NRIC:
3. Mobile:
4. Email:
5. Home Address:

For company sponsored individuals, you may email us at workshops@skycrm.asia

1. Company Name:
2. Invoice Attention to: 3. Full name of participant as in NRIC:
3. Mobile:
4. Email:
5. Company Address:

Frequently Asked Questions (FAQs)

1. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 3 people to proceed with the class.
For weekend classes we require a min. of 4 pax to proceed with the class.

Invoices are only issued when we have 3 pax registered.
Classes are kept to a maximum class size of 8 pax. Classes are confirmed within 3~5 days prior to class run.

2.Who can i contact should i have questions?

You may e-mail us at workshops@skycrm.asia


3. Where is the venue of the workshop?

From 1 Aug 2020, latest by 11 August 2020, our office will be located at: 3 Phillip Street #17-01, Singapore 048693

6 Raffles Quay, #15-00, Singapore 048580 (Till 31 July 2020)
Raffles Place MRT, take exit "i".
The building name is called "6 Raffles Quay" and is just after Ascott at Raffles Place.
Or Downtown Line MRT, exit A, 4 min walk.

From 3 August 2020, we will be operating from our new office: 3 Phillip Street, #17-01 Singapore 048693

4.I'm driving, where can I park?

There is parking space at the building 6 Raffles Quay itself at $2.50 per 30 min block.
For weekend classes, we recommend our participants to park at SGX Centre, at $3 per entry.


5.Does Sky Digital Agency conduct corporate training?

Yes we do.

Our lead trainer, Charmaine has conducted corporate trainings for Ngee Ann Polytechnic, Singapore University of Technology and Design (SUTD),  WorkforceSingapore (WSG), Decathlon Singapore, Housing Development Board (HDB), Institute of Adult Learning (IAL),  and more.

For Corporate Training Enquiries, please email us at trainings@skycrm.asia

 

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