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Social Media Video Marketing Fundamentals

S/No. Start Date End Date Day Start Time End Time Course Fee
1 31 Jan, 2019 31 Jan, 2019 Thursday 10:00 AM 6:00 PM $ 360 Register Now!
2 11 Feb, 2019 11 Feb, 2019 Monday 10:00 AM 6:00 PM $ 360 Register Now!
3 15 Apr, 2019 15 Apr, 2019 Monday 10:00 AM 6:00 PM $ 360 Register Now!

Social Media Video Marketing Fundamentals Digital Marketing Course

Small Class Training: Min. 3 and Max. 8 Participants.

90% hands-on training and activities, 10% theory.

Time: 10am to 6pm on both days.

Training Venue: 6 Raffles Quay, #15-00, Singapore 048580

Course Fee: $360/pax (SkillsFuture Credit Eligible)

Course code on SkillsFuture Directory: CRS-N-0047389



COURSE OBJECTIVES

>> Facebook & Instagram Video Insights & Algorithms with Case Study

>> How to tell a story with Videos on Social Media

>> Simple ways to shoot a professional video with your smartphone

>> Storyboard and design in PowerPoint in Facebook or Instagram dimensions

>> Editing your video together in a 1 min video

>> Include Music & Learn about Video Settings

>> 540p video is FREE, 720p video export costs $10 USD (unlimited export for 1 month)

>> Posting your Instagram / Facebook video, settings to note

>> Boosting Video or Launching Video as an Ad

What to expect during the workshop?
The course is a hands-on social media video marketing course.
Statistics and insights has shown that videos are favoured on platforms like Facebook and Videos for overall higher organic reach and content exposure.

If a picture paints a thousand words, a video is worth a million words!

Target Audience:

• Marketers who would like their business to stand out of the crowd
• Business owners to learn and create videos to introduce their products and services with an attractive video, and grow their sales
• Anyone who would like to learn about social media video marketing for personal or work development

Social Media Video Marketing Fundamental Course Topics:

1. Introduction to Facebook & Instagram Video Marketing
• Introduction & Learning Outcomes 
• Video Insights, Video Types
• What’s the video size upload limitations on Facebook?
• Recommended Video Duration for Facebook

2. Ways to GROW your Business with Social Media Videos 
• Planning out a Video Content Strategy and Video Ideas based on your Learner’s Buyer Journey with you
• Map out your buyer’s journey, doubts and how you can address them with videos
• Simple step by step guide to video production and strategy
• Consultation with the Trainer on your video topics and ideas

3. Finalise your video ideas and scripts
• 5 Keywords to help you write amazing video titles that will draw people’s interest to watch your video
• 3 step template to craft out customer pain points or results to be achieved and addressed in your videos
• Trainer Demonstration on equipments required and setup:
(a) Rehearsing and video recording tips
(b) Lavalier Mikes for loan (FOC) for participants who require voice clarity
(c) Whiteboard/Flip Chart Setup

4. Hands-on activities: warm up, practice and recording your 1~2 min video
• Practice and get feedback from the trainer on your videos
• Records 3 versions, and choose the best one for editing

5. Chrome Browser FREE video editing software
• Trainer Demo on video software
• Audio Resources, Introduction to the interface

6. Export video, upload and schedule on Instagram/Facebook

• Look at basic video settings
• Export video, and upload on Facebook

7. Launching video as a Facebook or Instagram Ad
• Settings, Budget, Insights, Video objectives

8. Final Consultation and Q&A


(a) Consultation with Trainer (max. 5~10 min per participant)
(b) Final Q&A with Trainer


3 VIDEO EXAMPLES edited by Chrome FREE video software:
Check out the animation, and video resolution :)
More videos available on our Instagram Page.







What you'll need to bring to class:
• Smartphone (that is able to record high-resolution videos, preferably even with front camera)
• Tripods for SmartPhones
• Laptop & charger
• Mouse & mouse pad

For course enquiries, please email us at workshops@skycrm.asia

Call, SMS, or What’sApp us at (65) 9296 3877


Digital Marketing Course Singapore - Charmaine Lee (Sky Digital Agency) - SkillsFuture Credit Eligible Digital Marketing Courses
Digital Marketing Course Singapore - Charmaine Lee (Sky Digital Agency) - SkillsFuture Festival 2018 Facebook Strategy Seminar

This is a Certificate Workshop. Receive a Certificate of Completion upon completion of the workshop from Sky Digital Agency.

This course is SkillsFuture Credit Eligble.

No cash required if you have sufficient SkillsFuture Credits. 
Email us at skillsfuture@skycrm.asia and we will send you payment instructions on how you can pay for the course directly with your SkillsFuture Credits.

Course code on SkillsFuture Directory: CRS-N-0047389

Details we will need for SkillsFuture Credit participants: 
1. Name as in NRIC: 
2. NRIC: 
3. Mobile: 
4. Email: 
5. Home Address: 

If you are company sponsored participant, we will need the following details:

1. Company Name: 
2. Company Finance I/C, Name, Mobile, Email: 
3. Company Address:
4. Participants Name as in NRIC: 
5. Mobile: 
6. Email: 


Digital Marketing Course Singapore - Charmaine Lee (Sky Digital Agency) - SkillsFuture Credit Eligible Digital Marketing Courses
Digital Marketing Course Singapore - Charmaine Lee (Sky Digital Agency) - SkillsFuture Credit Eligible Digital Marketing Courses

Here are some of our video insights and tips on Social Media Marketing, and if you have not created a Facebook page yet, check out the 3rd video below!
Most importantly, come join us and learn how and what type of videos you can start creating for yourself and your business.


Connect with us on: 
Facebook | Instagram | YouTube |  Website

To receive notifications of our latest course schedules, follow us on Peatix

 

Social Media Video Marketing Fundamentals

S/No. Start Date End Date Day Start Time End Time Course Fee
1 31 Jan, 2019 31 Jan, 2019 Thursday 10:00 AM 6:00 PM $ 360 Register Now!
2 11 Feb, 2019 11 Feb, 2019 Monday 10:00 AM 6:00 PM $ 360 Register Now!
3 15 Apr, 2019 15 Apr, 2019 Monday 10:00 AM 6:00 PM $ 360 Register Now!

Here are some generous workshop reviews our participants have left us on our Facebook Page on how our workshops have helped them be a better marketer for their work, business, and startup:

You can also read even more testimonials on our workshops on our Facebook Page Review

About the Trainer

Charmaine is the Founder & Lead Digital Marketing Consultant at Sky Digital Agency and Founder of The Good Designers.

She has been conducting training since 2015, equipping her clients in Facebook & Instagram Marketing, MailChimp Email Marketing, Search Engine Optimization (SEO), Infographics Design and more... Till date, she has conducted more than 1,500 hours in training, and is an ACTA certified trainer.

Charmaine makes learning interactive, practical and fun. She enjoys breaking down complex topics to help participants gain better understanding Social Media, Digital Marketing and Infographics Design Topics.

Government agencies like Housing Development Board (HDB), Workforce Singapore (WSG), schools like Singapore University of Technology and Design (SUTD), Ngee Ann Poly, National University of Singapore (NUS & NUHS), and corporate organizations such as Bank of Singapore (BOS) and Amphenol Information Communications & Commercial Products has engaged Charmaine for corporate training at their office or school as well.

Currently Charmaine occassionally teaches Basic Facebook Marketing & Introduction to Facebook Videos at Institute of Adult Learning (IAL) located at Lifelong Learning Institute as well.

Whether you would like to learn 1 to 1, or in groups, get in touch with Charmaine at hello@skycrm.asia
Course customization is possible for individual and corporate organizations as well.

 

 

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HOW TO REGISTER?

No cash required if you have sufficient SkillsFuture Credits.

Email us at skillsfuture@skycrm.asia and we will send you payment instructions on how you can pay for the course directly with your SkillsFuture Credits.

Details we will need for SkillsFuture Credit participants:
1. Name as in NRIC:
2. NRIC:
3. Mobile:
4. Email:
5. Home Address:

For company sponsored individuals, you may email us at workshops@skycrm.asia

1. Company Name:
2. Invoice Attention to: 3. Full name of participant as in NRIC:
3. Mobile:
4. Email:
5. Company Address:

Frequently Asked Questions (FAQs)

1. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 3~4 people to proceed with the class.
For weekend classes we require a min. of 4 pax to proceed with the class.
Classes are kept to a maximum class size of 6~8 pax. Classes are confirmed within 3~5 working days.
Invoices are only issued when classes are confirmed.


2.Who can i contact should i have questions?

You may e-mail us at workshops@skycrm.asia


3. Where is the venue of the workshop?

6 Raffles Quay, #15-00, Singapore 048580
Raffles Place MRT, take exit "i".
The building name is called "6 Raffles Quay" and is just after Ascott at Raffles Place.
Or Downtown Line MRT, exit A, 4 min walk.

4.I'm driving, where can I park?

There is parking space at the building 6 Raffles Quay itself at $2.50 per 30 min block.
For weekend classes, we recommend our participants to park at SGX Centre, at $3 per entry.


5.Does Sky Digital Agency conduct corporate training?

Yes we do.

Our lead trainer, Charmaine has conducted corporate trainings for Ngee Ann Polytechnic, Singapore University of Technology and Design (SUTD),  WorkforceSingapore (WSG), Decathlon Singapore, Housing Development Board (HDB), Institute of Adult Learning (IAL),  and more.

For Corporate Training Enquiries, please email us at trainings@skycrm.asia

 

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