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Integrated MailChimp Email Marketing for E-commerce and Business Owners

S/No. Start Date End Date Start Time End Time Course Fee FIND OUT MORE
1 03 Dec, 2020
Thursday
04 Dec, 2020
Friday
10:00 AM 6:00 PM $ 680 Register Now!
2 27 Jan, 2021
Wednesday
28 Jan, 2021
Thursday
10:00 AM 6:00 PM $ 680 Register Now!

2 days advanced MailChimp Email Marketing for Business and Ecommerce Owners

Small Class Training:
Min. 4 and Max. 8 Participants.

80% hands-on training and activities, 20% theory.

Time: 10am to 6pm on both days.

Venue: 3 Phillip Street #17-01, Singapore 048693 (Face to Face training, limited to 6 pax due to social distancing)

Course Fee: $680/pax (SkillsFuture Credit Eligible till 5 Mar 2021)

Course code on SkillsFuture Directory: CRS-N-0044685

Why MailChimp?

MailChimp is FREE for your first 2,000 email subscribers and 12,000 emails to be sent per month
 

What to expect during the workshop?

Hands-on workshop where participants design, create and develop an email marketing campaign to suit their e-commerce marketing needs

COURSE OBJECTIVES
• Use MailChimp as an email marketing tool for their business
• Design & Create MailChimp Forms for email database collections
• Learn 5 ways to grow your email database
• Learn 3 key principles and winning strategies in Email Marketing
• Learn how to plan out an E-commerce Email Marketing Strategy
• Learn how to design, schedule, and automate E-commerce Email Marketing Campaigns
• MailChimp Birthday Email Automations for E-commerce Customers
• MailChimp Abandon Cart Series Automation for E-commerce Customers
• MailChimp Lapsed Purchase Series Automation for E-commerce Customers
• Learn to use MailChimp effectively as an email digital marketing tool to GROW your E-commerce business
• Re-target email database on Facebook and Instagram




OVERVIEW of the 2-day Integrated MailChimp Email Marketing for E-commerce Business Owners Course Content
Day 1 Course Outline:
1. (a) Introduction to Email Marketing and MailChimp Email Marketing Service Platform
1. (b) Learn 3 reasons why Email Marketing is relevant and useful for brick and motar business as well as e-commerce businesses.
1. (c) Key principles in Email Marketing

2 (a) Hands-on: Create a FREE MailChimp Account
2 (b) Introduction to MailChimp and its Interface and Tools

3. Hands-on: Create List, MailChimp Forms, Backup List / Database
(a) Benefits and Automation of Database Collection with Pop-up Forms 
(b) Secrets to Exploding your Email Subscribers Growth with MailChimp Pop-up Forms
(c) Benefits and Automation of Database Collection with Landing Pages / MailChimp Forms
(d) Design Graphics in PowerPoint or Keynote for your MailChimp Forms, Email Campaign and Landing Page Banner Graphics
(e) Free Icons and Graphics Resouces will be shared

4. Hands-on activity: GROW your Email List, GROW your E-commerce Business with Email Marketing
(a) 5 ways to optimize your email campaigns for better results
(b) 7 simple ways to grow your email list

5. Hands-on activity: Key Principles and Winning Strategies for Email Marketing (Learn & Apply)
(a) Key principles to get Higher Open Rates in your Email Campaigns
(b) Keyword Copywriting for Higher Open Rates and Click Through Rates in your Email Campaigns

6. Hands-on: Brainstorm, Consult, Design and Create your very Email Marketing Campaign on MailChimp
7. Hands-on: Schedule and Resend your Campaigns (Groups & Segments)
8. UNLEASH the POWER of Email Marketing with an Email Marketing Strategy (Learn & Apply: Buyer's Journey on the Internet)
9.  Final Question & Answer on Day 1's Email Marketing 
 

Day 2 Course Outline:
10. Hands-on activity: Introduction to Automations available in MailChimp: Welcome, Birthday, Education, Abandon Cart and Lapsed Purchase Automation Series
(a) Basic automation series theory and concept
(b) Hands-on activity: Draft the workflow of your automation series campaign

11. Brainstorm and Consult with the trainer on the automation series for your business or e-commerce business

12. Hands-on activity: Plan, Design and Implement your Automation series for your business
(a) Design your email marketing campaign graphics with Microsoft Win or Mac PowerPoint / Apple's KeyNote App
(b) Setup automation workflows in MailChimp (each automation series typically takes 90~120 min to setup, including design)
(c) Design & Setup 2~3 automation series during the workshop

13. Summary and conclusion of your Integrated Email Marketing Strategy for your business
14. Final Consultation, Question and Answer with Trainer

** You will get ACCESS to our Private Facebook Support Group for every individual who has joined us for our 2-day Integrated MailChimp Email Marketing Course to ask questions, and get the latest updates (via videos or LIVE videos) even after the course! **

This workshop is perfect for:

• Small business owners who want to involve email marketing in their business
• Sales & Marketing professionals who would like to learn about lead generation with email marketing, the basic email marketing funnels and strategies
• Startups and Online Shops who would like to grow their business with targeted email marketing offers
• Individuals interested in email marketing and email content curation
• Anyone looking to grow their business and sales with email marketing and involving email automation
• Anyone who wants to learn about email marketing, its fundamentals, and how email marketing has helped many businesses grow their sales, and why businesses should involve email marketing as part of their overall digital marketing strategy for brand awareness, consideration and sales decisions

** To register for the course, please share with us your preferred course date, and fill in the registration form at the bottom of the page so we can promptly assist and contact you about your course registration and enquiry. **

For self & corporate sponsored, please provide us details for billing.
1) Name of Company: 
2) Attention Invoice to: 
3) Email: 
4) Mobile: 
5) Address / Office Address: 

* We do accept Vendors@GOV billing for public runs with min. 2 pax, T&Cs will be shared with you via email upon enquiry.
* During the course enquiry, we will require the following details for Vendors@GOV participants invoicing:
a) Ministry/Statutory Board:
b) Department:
c) Sub-Business Unit:
d) Attention to:

Please fill in the registration form at the bottom of the page, which will help us get in touch with you on your course registration and enquiry.

For urgent enquiries, do Call or What’sApp us at (65) 9296 3877

Integrated MailChimp Email Marketing for Business and E-commerce Owners



Integrated MailChimp Email Marketing for Business & E-commerce Owners Course Infographics by Sky Digital Agency

Email Marketing Statistics Infographic by Sky Digital Agency



What you'll need to bring to class:

• Laptop & Charger
• Mouse and Mouse Pad
• Pen & Paper will be provided


As seats are limited due to small class size, we recommend for participants to register early.
Most preferably 2~3 weeks prior to course start date.
 

This is a Certificate Workshop. Receive a Certificate of Completion upon completion of the workshop from Sky Digital Agency.

 

This course is SkillsFuture Credit Eligible.

Who can apply? - Singaporeans aged 25 years and above.

You can choose to pay partial of the course fees with your SkillsFuture Credits if you do not have enough credits.
Email us at skillsfuture@skycrm.asia for payment instructions to pay with your SkillsFuture Credits. Remainder fees can be paid with cash. 


Connect with us on: 

Facebook | Instagram | YouTube |  Website



SkillsFuture Credit Eligible Digital Marketing Courses in Singapore
SkillsFuture Credit Eligible Digital Marketing Courses in Singapore

SkillsFuture Credit Eligible Digital Marketing Courses in Singapore
SkillsFuture Credit Eligible Digital Marketing Courses in Singapore

 


Integrated MailChimp Email Marketing for E-commerce and Business Owners

S/No. Start Date End Date Start Time End Time Course Fee
1 03 Dec, 2020
Thursday
04 Dec, 2020
Friday
10:00 AM 6:00 PM $ 680 Register Now!
2 27 Jan, 2021
Wednesday
28 Jan, 2021
Thursday
10:00 AM 6:00 PM $ 680 Register Now!

Here are some generous workshop reviews our participants have left us on our Facebook Page on how our workshops have helped them be a better marketer for their work, business, and startup:

You can also read even more testimonials on our workshops on our Facebook Page Review

About the Trainer

Charmaine is the Chief Digital Marketing Officer at Sky Digital Agency and Chief Learning Officer at The Good Designers.

From 2010 till date, she has worked with hundreds of Small Business Owners, and have sadly witness many small business fail due to a lack of an Integrated Social Media and Digital Marketing Strategy. 

Over the years, out of her passion to share her digital marketing knowledge, she has curated and developed developed more than 12 digital marketing curriculums for Sky Digital Agency, and more than 8 different creative design, coding, infographics design and video editing curriculums for The Good Designers.
 
Till date, she has trained more than 1,200 individuals, conducted more than 1,800 hours of training, a WSQ ACTA Certified Trainer, and an Associate Adult Educator (AAE), an Adult Education Professionalisation (AEP) offered by, and a Trainer with Institute for Adult Learning (IAL).

Charmaine makes learning interactive, practical and fun. That’s how she learn, and that’s how she shares her knowledge with others. She enjoys breaking down complex topics to help participants gain better understanding and find success in the digital marketing campaigns with FREE digital tools available in the market for Individuals, Entrepreneurs, Adult Educators, SME marketing teams and Startups to leverage on.

Passionate about training, and helping others through training, Charmaine strongly believes in paying it forward to the community will her knowledge and skill sets. Aside training the public and corporates, she also hopes to do more for the startup community, under-priviledged and youth-at-risk beneficiaries who needs mentorship and guidedance.
 
Get connected with Charmaine on LinkedIn: http://bit.ly/charmaine-linkedin

If you have a training or strategy session enquiry, do get in touch with us at workshops@skycrm.asia

 

 

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HOW TO REGISTER?

No cash required if you have sufficient SkillsFuture Credits.

Email us at skillsfuture@skycrm.asia and we will send you payment instructions on how you can pay for the course directly with your SkillsFuture Credits.

Details we will need for SkillsFuture Credit participants:
1. Name as in NRIC:
2. NRIC:
3. Mobile:
4. Email:
5. Home Address:

For company sponsored individuals, you may email us at workshops@skycrm.asia

1. Company Name:
2. Invoice Attention to: 3. Full name of participant as in NRIC:
3. Mobile:
4. Email:
5. Company Address:

Frequently Asked Questions (FAQs)

1. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 3 people to proceed with the class.
For weekend classes we require a min. of 4 pax to proceed with the class.

Invoices are only issued when we have 3 pax registered.
Classes are kept to a maximum class size of 8 pax. Classes are confirmed within 3~5 days prior to class run.

2.Who can i contact should i have questions?

You may e-mail us at workshops@skycrm.asia


3. Where is the venue of the workshop?

From 1 Aug 2020, latest by 11 August 2020, our office will be located at: 3 Phillip Street #17-01, Singapore 048693

6 Raffles Quay, #15-00, Singapore 048580 (Till 31 July 2020)
Raffles Place MRT, take exit "i".
The building name is called "6 Raffles Quay" and is just after Ascott at Raffles Place.
Or Downtown Line MRT, exit A, 4 min walk.

From 3 August 2020, we will be operating from our new office: 3 Phillip Street, #17-01 Singapore 048693

4.I'm driving, where can I park?

There is parking space at the building 6 Raffles Quay itself at $2.50 per 30 min block.
For weekend classes, we recommend our participants to park at SGX Centre, at $3 per entry.


5.Does Sky Digital Agency conduct corporate training?

Yes we do.

Our lead trainer, Charmaine has conducted corporate trainings for Ngee Ann Polytechnic, Singapore University of Technology and Design (SUTD),  WorkforceSingapore (WSG), Decathlon Singapore, Housing Development Board (HDB), Institute of Adult Learning (IAL),  and more.

For Corporate Training Enquiries, please email us at trainings@skycrm.asia

 

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