Build your Personal Brand on LinkedIn for Professionals

Course Description

Learn to build and grow your personal brand on LinkedIn with Sky Digital Agency's "Build your Personal Brand on LinkedIn for Professionals" workshop. We have 3 options of the workshop, depending on your learning objectives and desired learning outcomes.

a) Build your Personal Brand on LinkedIn for Professionals (1-day/2 days)
b) Personal Branding on LinkedIn as an Educator, Lecturer and Professor
c) Personal Branding on LinkedIn to land yourself your ideal job - Recommended For Students and Fresh Graduates

If you're sharing content consistently, you would very likely land an opportunity of your LinkedIn post going viral. Here's a video about the post that went viral and did 40,000 over views on LinkedIn. Have a look at the video, and also the demographics who saw your content, this is unique to LinkedIn, and no other social media platform gives you such insights.

Our LinkedIn posts have given us good organic reach on LinkedIn, and there are many benefits to "Building your Personal Brand on LinkedIn" whether you have a day job, or you're an entrepreneur!

Diving deep into best practices to LinkedIn Marketing for Personal Branding and how you can spice up your LinkedIn to stand out from the crowd with our in-depth 18 min step by step video guide below from Charmaine Lee, Chief Digital Marketing Officer at Sky Digital Agency.

Don't let opportunities slip away, invest in your Personal Brand and adopt a LinkedIn Marketing strategy today! Get in touch with us via our Form or What'sApp (button on the bottom right of the screen).

Charmaine Lee

Chief Digital Marketing Officer

Charmaine is the Chief Digital Marketing Officer at Sky Digital Agency and Chief Learning Officer at The Good Designers. She has more than 12 years of experience in the digital marketing industry, specializing in identifying the gaps that will help SMEs increase their social media and digital marketing Return on Investment (ROI), generating more leads for their sales pipelines with inbound marketing strategies.

Out of her passion to share her social media and digital marketing knowledge with small business owners, equipping them with social and digital marketing strategy frameworks and agency tools, she has developed more than 12 digital marketing curriculums under Sky Digital Agency and for other schools in Singapore, Indonesia, Philippines, Hong Kong and Mauritius.

She is a WSQ ACTA Certified Trainer, an Associate Adult Educator (AAE), an Adult Education Professionalisation (AEP) offered by, and a Trainer with Institute for Adult Learning (IAL), an Expert Speaker at Squared Online (Avado, program co-developed with Google), an associate trainer with Singapore Business Federation (SBF), an adjunct digital marketing trainer at Aventis Learning Group and more.

Active in the entrepreneurship and startup eco-system in Singapore, she has trained and mentored startups at SUTD VIE (Venture Innovation and Entrepreneurship), NUS Master in Venture Creation (MSVC), Ngee Ann Polytechnic (Sandbox), and Temasek Polytechnic (LaunchPad).

Till date, she has trained more than 4,500 individuals, and conducted more than 1,950 hours of training for marketers and business owners in the last 3 years alone. Charmaine makes learning interactive, practical and fun. That’s how she learn, and that’s how she shares her knowledge with others. She enjoys breaking down complex topics to help participants gain better understanding and find success in the digital marketing campaigns with FREE digital tools available in the market for Individuals, Entrepreneurs, Adult Educators, SME marketing teams and Startups to leverage on.

Get connected with Charmaine on LinkedIn:
If you have a corporate training or strategy session enquiry, do get in touch with us via our forms.

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  • Germaine Wang

    Lecturer at Temasek Polytechnic Business School

    Had very good 6.5 days digital marketing training with Charmaine (under Temasek Polytechnic). She's an excellent trainer and the hands-on sessions are great!

  • Timothy Queh

    Founder of Startup

    Trainer is very detailed and engaging. Very interesting course Learnt alot about branding from this lesson. Will join for the next course!

  • Max Tay


    Ms Charmaine Lee is definitely one of the best trainers in Singapore when comes to digital marketing. I have seen many trainers but very few can train like she does. She’s patient, helpful and explains very carefully to make sure we understand what she is training. Simply amazing! Thank you for training us on digital marketing!!!

  • Ghee Keong Kang

    Student from Institute for Adult Learning (IAL)

    Attended your video making workshop today. Many good, simple, accurate takeaways. Always best to record, review, repeat until satisfied. Keep it short, keep their attention. This applies for all purposes, eLearning, marketing, even travel journaling. Thanks Charmaine.

1. How to register for the course?

For all courses, please share your details with us on our "Course Enquiry Form".

Where to find the form? Please click on the tab "Overview" or "Curriculum", scroll down and you will see a button called "Enquire about Course" click on the button and let us know the course you're interested to join us for, or you might have questions about.

For self-sponsored or corporate sponsored individuals, please let us know the billing details for us to raise the invoice to you or your finance department. Invoices will only be raised for classes that are confirmed (with 4 pax). Invoices will need to be paid for an individual's registration to be confirmed.

For our 2-day MailChimp Email Marketing Course, 6 details are required for participants who would like to use SkillsFuture Credits to pay for the course fee $680/pax.

Full name as in (a) NRIC, (b) NRIC, (c) Mobile, (d) Email, (e) Home Address and (f) Date of Birth.
Our team will be in touch with you over What'sApp, but an invoice will only be issued to you upon confirmation of the class, 3-4 pax sign up.

Instructions will be provided on next steps to register with your SkillsFuture Credits. SkillsFuture will pay us directly.

2. Do you do invoice and billing via Vendors@GOV?

Yes, we are able to invoice participants via Vendors@GOV for 2 pax and above for any course run.

Please provide the following information to us in the enquiry form:
a) Ministry/Statutory Board:
b) Department:
c) Sub-Business Unit:
d) Invoice Attention to (Name / Mobile / Email):
e) Name of Participant:
f) Email of Participant:

3. Is there a minimum class to proceed?

Yes. We require a minimum class size of 3 to 4 people to proceed with the class. 
When you fill in the course enquiry form, we will confirm the receipt of your details submitted. However, invoices are only issued to you when we have more than 3 pax registering. Please ensure that your email and mobile details are correct as we will be in touch with you over What'sApp for any courses coming up within 2 weeks.

For weekend classes we require a min. of 4 to 5 pax to proceed with the class. You can write in to us to indicate your interest for weekend courses, and we will keep you in the loop should there be other registrations for weekend classes.

4. How big are the class sizes at Sky Digital Agency?

For 1-day courses conducted online (via Zoom) for our public runs, we keep the classes to a max. of 8-10 pax.

5. Do you currently conduct Face to Face classes?

Face to Face classes are currently only available for private and corporate runs.
4 courses will be scheduled as public runs from June-November 2022.

These courses are:
a) Instagram Marketing & Advertising (2 days)
b) Facebook Advertising Masterclass (2 days)
c) MailChimp Email Marketing (2 days)
d) Personal Branding on LinkedIn (2 days)

All public runs are confirmed when 3-4 pax have registered for the class.
We typically reach out to all participants to process registration at least 5-14 days prior to the class run.