DIGITAL MARKETING COURSES

  • Home DIGITAL MARKETING COURSES

Find Success in Social Media Marketing and Communication

Please SMS to (65) 9296 3877 or email workshops@skycrm.asia for the latest schedules.





Course Title:
?Find Success in Social Media Marketing and Communication
?Training Duration: 7.0 Hour??

LESSON OBJECTIVES
- Equip participants with the ability to create content that their Facebook followers will love
- Equip participants with the ability to design visually appealing graphics for their Facebook Page, Facebook Feed and Facebook Ads.
- 2 key communication strategies to find growth in Facebook Marketing
- 3 key communication strategies to find growth in Instagram Marketing?

What to expect during the workshop??

The course will also equip participants to be more strategic in their Social Media Ad Campaigns, particularly on Facebook and Instagram as a corporate communications tool.

This course will help marketing and corporate communications executives and/or managers to curate a digital marketing strategy that suits their marketing needs and objectives.

A hands-on workshop to equip non-designers with simple and effective tools and resources to design and curate beautiful graphics for their company’s social media feeds.?

Target Audience:
Marketing and Corporate Communications Executives, Officers and Managers.?

What you'll need to bring to class: ?
• Laptop & charger?
• Mouse & mouse pad?

S/N

Topics and Course Outline:

Est Dura.

1

Introduction to Facebook Marketing via:
• Why is Facebook Marketing and Advertising useful and effective for Businesses?
• How should Businesses connect and communicate with their customers on their Business Facebook Page?
• Case Study of various types of contents on Facebook
• Answering the question: What’s your business goal on Facebook?

30 Min

2

Mapping out your Customer / Buyer's Journey with your brand or Company.
• Explore and map out what matters most to your buyers?
• Learn about a Buyer’s Journey on the internet
• Brainstorm about your Buyer’s Journey, and how should you be communicating on your corporate business Facebook and Instagram?
• Understanding the type of content you should curate for the different social media platforms based on your buyer’s journey
• Consultation with the Trainer (5~10 min per pax)

90 Min

3

Growth Hack with Facebook Carousel Posts
• Benefits of Carousel Posts
• Design Carousel Posts with Templates Provided (Launched in 2015)
• Create and Schedule a Carousel Post, hands-on activity

90 Min

4

Benefits of Facebook Videos and Slideshows
• How you can start creating video contents with your smartphone!
• Trainer Demonstration

30 Min

5

Facebook Insights, Algorithm and Ad Targeting Basics
• Facebook Templates & Themes for Businesses
• Facebook Auto-Message Responder
• Facebook Insights (For Pages with 80~100 likes and above)
• Facebook Algorithm
• Facebook Ad and Location Targeting (Trainer Demo)

30 Min

6

Introduction to Instagram Marketing via:
• Why is Instagram Marketing and Advertising useful and effective for Businesses?
• How should Businesses connect and communicate with their customers on their Business Instagram Accounts?
• Case Study of Instagram Feeds and Contents that work
• Answering the question: What’s your goal on Instagram?

30 Min

7

Growth hack with Instagram Marketing BEST PRACTICES
• Converting an Instagram Account to a Business Account
• Instagram Insights
• Instagram Stories and how to create INSTAGRAM Stories
• Instagram Ads & Targeting

90 Min

8

Final Consultation and Q&A

(a) Consultation with Trainer (max. 5~10 min per participant)
(b) Final Q&A with Trainer

30 Min

 

Total Estimated Duration

7.0 HOUR


For course enquiries, please email us at workshops@skycrm.asia
?Call, SMS, or What’sApp us at (65) 9296 3877

This is a Certificate Workshop. Receive a Certificate of Completion upon completion of the workshop from Sky Digital Agency.

This course is SkillsFuture Credit Eligible.

Who can apply? - Singaporeans aged 25 years and above.

No cash required if you have sufficient SkillsFuture Credits.
Email us at skillsfuture@skycrm.asia for payment instructions to pay with your SkillsFuture Credits.

Course code on SkillsFuture Directory: CRS-N-0041481

Details we will need for SkillsFuture Credit participants: 
1. Name as in NRIC: 
2. NRIC: 
3. Mobile: 
4. Email: 
5. Home Address: 

P.S. For company sponsored employees, companies get to claim $2/hour from SkillsConnect's Absentee Pay Roll.

If you are company sponsored and your company will not be utilizing any grants, we do not need the NRIC details of participants.
If your company would like to claim $2/hour absentee payroll from SkillsConnect, then we will need participants NRIC details.

1. Company Name: 
2. Full name as in NRIC:
3. Mobile: 
4. Email: 
5. Company Address:
6. NRIC of participant (only if company is claiming $2/hour from SkillsConnect):

Connect with us on: 
Facebook | Instagram | YouTube |  Website

Find Success in Social Media Marketing and Communication

Please SMS to (65) 9296 3877 or email workshops@skycrm.asia for the latest schedules.

Here are some generous workshop reviews our participants have left us on our Facebook Page on how our workshops have helped them be a better marketer for their work, business, and startup:

You can also read even more testimonials on our workshops on our Facebook Page Review

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -



Subscribe to us on YouTube:  http://bit.ly/skydigital-youtube

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

 

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

About the Trainer

Charmaine is the Creative Director of Sky Digital Agency and Founder of The Good Designers.

She has been conducting training since 2015, equipping her clients in Facebook Marketing, Search Engine Optimization (SEO), Email Marketing and more... Till date, she has conducted more than 1,000 hours in training.

Charmaine makes learning interactive, practical and fun. She enjoys breaking down complex topics to help participants gain better understanding on Facebook Marketing, SEO & SEM, Infographics Design and more!

 

Connect with us on: 

Facebook Instagram Youtube

 

Other digital marketing courses offered by Sky Digital Agency:

Frequently Asked Questions (FAQs)

1. Is there a minimum class size to proceed?

Yes. We require a minimum class size of 3~4 people to proceed with the class.
For weekend classes we require a min. of 4 pax to proceed with the class.
Classes are kept to a maximum class size of 6~8 pax. Classes are confirmed within 3~5 working days.
Invoices are only issued when classes are confirmed.


2.Who can i contact should i have questions?

You may e-mail us at workshops@skycrm.asia


3. Where is the venue of the workshop?

6 Raffles Quay, #15-00, Singapore 048580
Raffles Place MRT, take exit "i".
The building name is called "6 Raffles Quay" and is just after Ascott at Raffles Place.
Or Downtown Line MRT, exit A, 4 min walk.

4.I'm driving, where can I park?

There is parking space at the building 6 Raffles Quay itself at $2.50 per 30 min block.
For weekend classes, we recommend our participants to park at SGX Centre, at $3 per entry.


5.Does Sky Digital Agency conduct corporate training?

Yes we do.

Our lead trainer, Charmaine has conducted corporate trainings for Ngee Ann Polytechnic, Singapore University of Technology and Design (SUTD),  WorkforceSingapore (WSG), Decathlon Singapore, Housing Development Board (HDB), Institute of Adult Learning (IAL),  and more.

For Corporate Training Enquiries, please email us at trainings@skycrm.asia

 
#
#

HOW TO REGISTER?

Most of Sky Digital Agency courses are SkillsFuture Credit Eligible, except for the following:
- Facebook Marketing MasterClass & Chatbots
- Kickstart your business with Facebook Videos
- Create a 3-Page WordPress Website in 2 days
- LinkedIn Content Marketing with SlideShares

No cash required if you have sufficient SkillsFuture Credits.

Email us at skillsfuture@skycrm.asia and we will send you payment instructions on how you can pay for the course directly with your SkillsFuture Credits.

Details we will need for SkillsFuture Credit participants:
1. Name as in NRIC:
2. NRIC:
3. Mobile:
4. Email:
5. Home Address:

P.S. For company sponsored employees, companies get to claim $2/hour from SkillsConnect's Absentee Pay Roll.

If you are company sponsored and your company will not be utilizing any grants, we do not need the NRIC details of participants.

If your company would like to claim $2/hour absentee payroll from SkillsConnect, then we will need participants NRIC details.

You may email us at workshops@skycrm.asia

1. Company Name:
2. Full name as in NRIC:
3. Mobile:
4. Email:
5. Company Address:
6. NRIC of participant (only if company is claiming $2/hour from SkillsConnect):

Top